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Best Western

Earn 500 points on qualifying worldwide stays.

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Forget the same old boring, bland hotels. At Best Western we’re proud to champion independence and individuality. From castles to cities, countryside to coastal every hotel has its own story to tell and passionate people waiting to welcome you.

When you book with us, you get the feel-good glow of knowing every booking supports proudly independent hotels as well as small local businesses.

We call it Booking Good.

Earn points

500 points earned per qualifying stay worldwide.

In order to earn Virgin points, you must be a member of Best Western Rewards®, Best Western’s own loyalty programme. Join on their website or contact the Best Western Rewards Team on 0800 393130.

Silver or Gold Flying Club member?

We'll match your status to the equivalent Best Western Rewards® tier so you can enjoy Platinum or Diamond benefits straight away! Just complete the form here

Call 0800 393130 for more details or you can visit the Best Western website.

Visit Best Western website

How to book

Join Best Western Rewards®, set your earning preference to 'Airline miles' and enter your Flying Club details as your default Frequent Flyer Club via your online account or by calling the Rewards Team on 0800 393130.

Make a booking online at or by contacting the Best Western Rewards® booking line on freephone 0800 393130 quoting your Best Western Rewards® membership number. Please check at time of booking that the rate is eligible to earn Virgin points.

Show your Best Western Rewards® membership card at check in/checkout and advise you wish to earn Virgin points.

Keep all copies of original receipts until the correct number of points appears in your account.

Missing points

If the points do not show on your account within six weeks, please see our missing points page to find out how to claim them back.

How to claim missing partner points